Jeffree Star Net Worth (Money & Salary)

What is Jeffree Star’s Net Worth?

An American model, fashion designer, DJ, singer-songwriter, and makeup artist, Jeffree Star boasts a net worth of $200 million. Widely recognized as one of the highest-paid YouTube stars in the world, he runs a cosmetic empire named Jeffree Star Cosmetics, which significantly contributes to his wealth today. His distinctive hair, often dyed hot pink, and numerous tattoos make him a recognizable figure.

Gaining prominence in the mid-2000s as a MySpace star and artist known for his provocative persona and electronic music, Jeffree Star was born Jeffrey Lynn Steininger Jr. in 1985. Eventually, he shifted his focus to makeup artistry and entrepreneurship.

In 2014, Jeffree established Jeffree Star Cosmetics, which quickly became renowned for its vibrant colors and premium products. His YouTube channel, which began in 2006, amassed millions of subscribers as he showcased makeup tutorials, reviews, and insights into his luxurious lifestyle. Throughout his career, he has encountered both triumphs and controversies. Collaborating with fellow beauty influencers, he broadened his brand to include merchandise and accessories, while also facing backlash for past racist remarks and disputes with other internet personalities.

Early Life

Born Jeffrey Lynn Steininger Jr. in Orange County, California, on November 15, 1985, Jeffree Star faced tragedy early in life when his father, Jeffrey Steininger Sr., took his own life when he was just six. Raised by his mother, Marra Shubyann Lindstrom Steininger, a model, Jeffree began experimenting with makeup at a young age, even wearing it to school daily during junior high. After completing high school, he relocated to Hollywood to pursue his modeling and makeup aspirations while nurturing his passion for music. Upon his arrival in Hollywood, he worked at various makeup counters and secured side jobs at weddings and fashion shoots.

Gradually, he made connections with celebrities through his makeup artistry, while establishing a social media presence, particularly on MySpace, where he shared makeup tips and music. Eventually, he became one of the most followed personalities on early MySpace, garnering tens of thousands of comments on his photo posts and even achieving the status of MySpace’s most connected profile personality by 2006. He also earned recognition as one of the most successful unsigned artists on the platform, with his songs frequently topping MySpace Music’s Independent Artists charts.

Music Career

Jeffree released his debut album “Beauty Killer” through Popsicle Records in September 2009. Peaking at #2 on the Top Heatseekers chart, the album also reached #122 on the Billboard 200 and hit #22 on the US Independent Albums chart.

to create a makeup collection that garnered immense popularity among fans, further solidifying Jeffree’s brand in the beauty industry. Following their collaboration, Jeffree’s influence and reach only expanded, leading to numerous product launches and collaborations with other beauty influencers.

Besides his thriving cosmetics line, Jeffree Star also ventured into various business investments, including interests in marijuana, real estate, and merchandising. He took ownership of the shipping and fulfillment center that caters to Jeffree Star Cosmetics and other drop shipment enterprises.

Jeffree Star Cosmetics

In 2014, Jeffree launched his namesake cosmetics line by investing his entire life savings garnered from his previous ventures in music and makeup. He later recounted feeling on the verge of bankruptcy and perceiving his music career as stagnant when he decided to establish the brand. Pioneering the use of YouTube for self-promotion and brand marketing, Jeffree initially posted videos focusing on his music but quickly pivoted to showcase Jeffree Star Cosmetics. With the backing of friendships with well-known celebrities like Kat Von D, his social media following surged rapidly.

His YouTube channel eventually amassed over 15 million subscribers and achieved more than 2.6 billion views across all videos.

His inaugural product release featured a collection of velour liquid lipsticks, with all 30,000 units selling out in minutes. He subsequently introduced lip scrubs, highlighter palettes, and eye shadow palettes, followed by a diverse range of accessories and apparel, including makeup bags and mirrors.

The first U.S. mall to carry Jeffree’s products opened in 2018; however, a significant portion of his sales continues to be fulfilled directly from his Los Angeles warehouse.

Success

During a 2018 discussion with YouTuber Shane Dawson, Jeffree revealed that his makeup empire reportedly generates over $100 million in annual gross revenue. While the precise figure remains unverified due to the company’s private status, it is evident from Jeffree’s extravagant lifestyle, including his notable house and car collection highlighted in another interview with Shane, that the business is flourishing significantly!

up to launching a line of liquid lipsticks and eye-shadow. Jeffree mentioned in an October 2019 YouTube video that a sell-out of the eye shadow could lead to earnings of $35 million, with Shane receiving $10 million. Eventually, the numbers would increase further with re-orders.

From January 1st to December 1st, 2018, Jeffree generated $18 million from his various business endeavors, making him the 5th highest-paid YouTube Star globally. In 2019, he earned $17 million, placing him as the 4th-highest YouTuber on the platform. By 2020, Jeffree’s earnings reached $15 million, ranking him the 10th highest-paid YouTube personality worldwide.

Feuds

Notably, Jeffree has been engaged in numerous high-profile feuds with other celebrities. He consistently clashes with fellow makeup mogul Kylie Jenner, often criticizing her products as inferior, derivative, and similar to his own. Additionally, he has had disputes with Kylie’s sister Kim Kardashian, fellow YouTuber James Charles, and ex-friend Kat Von D. These feuds seem to elevate Jeffree’s popularity.

Real Estate

From 2015 until January 2020, Jeffree was in a relationship with social media personality and model Nathan Schwandt. For several years, they resided in a sprawling mansion located in Calabasas, California, along with five dogs. Jeffree acquired the 10-bedroom, 15-bathroom property in 2016 for $3.62 million and invested millions in renovations. The expansive 7,000-square-foot home rests on a nearly 30,000-square-foot lot, offering breathtaking views of mountains and valleys. In November 2020, he sold this house for $3.4 million.

In December 2019, Jeffree purchased a stunning new residence in Hidden Hills, California, for $14.6 million. The estate, spanning just under 3 acres, features eight bedrooms and 13 bathrooms across 25,000 square feet of living space. Take a look in the video below:

In June 2021, he listed the aforementioned residence for $19.5 million, which was nearly $5 million above his purchase price from a year and a half earlier. After a year and several price adjustments, Jeffree accepted an offer of $16.7 million for the Hidden Hills property in June 2022.

Around the summer of 2021, when he listed his Hidden Hills home, Jeffree acquired a 70-acre ranch in Wyoming and later added another 500 acres nearby.

Car Collection

Jeffree boasts an impressive car collection valued at approximately $2.4 million, featuring makes such as Bentleys, Aston Martins, Lamborghinis, and Ferraris. He claims to own a total of 25 vehicles.